Quite simply, I want to help professional and aspiring photographers who want to grow a successful business that provides them the life they want.
Why would you listen to me? For the past 19 years, I have served and photographed thousands of clients, including over 15,000 headshots, 150 corporate events, and 200 weddings.
I do not want other very talented photographers or creative professionals to experience all the pain and turmoil I endured during those early years of my journey of being a solo business owner, professional photographer, and creative professional. Yes, it made me stronger, more resilient, and determined, but I wish I had a seasoned mentor or coach who specialized in my field to warn me before making so many well-intentioned but disastrous business mistakes. It would have saved me thousands of dollars, tons of time, and avoided so much frustration and stress suffered by me and my family.
I have spent so much time collecting business information and advice, but not acting on it. When I started my photography business, I spent thousands of dollars attending workshops, training, and conventions. I had workbooks and folders filled with tons of things I wanted to implement in my business. But, I never got around to doing 95% of it. I was too busy working in the day-to-day (and night-to-night) grind of chasing the next job, endless production, missing deadlines, and disappointing clients, etc.
In 2012, there was a major turning point after I started implementing some very important and much needed systems to manage client service, marketing automation, and lead generation. Everything I learned; all those golden nuggets of business and marketing wisdom I consumed over the years started to make sense.
I want to share everything that has allowed me to double my business every year for the past three years. I am proud to say I now have had a steady stream of business with new and existing clients. This is true job security.
Teaching and sharing these things that have made my business successful brings me great joy. I want to help others achieve their goals, grow their businesses, and design a lifestyle that makes them happy; focusing on what they do best.
See my work.